David King

 

 

Don Medina

David King

Co-Founder, CMO

With over 30 years of experience in the technology, marketing, and entertainment industries, David King brings a uniquely integrated perspective to Neverland Music Festival, Inc. by leading our innovative digital marketing and consulting solutions across our entire portfolio. Mr. King's career spans leadership roles in Fortune 500 corporations and startups alike, guiding complex web, SEO, branding, and digital transformation projects across diverse industries.

As a former Senior Associate Producer for The Walt Disney Company, David led digital production operations for all Disney brands, playing a strategic role as part of Disney’s elite Secret Staff. His early adoption of SEO—well before it became an industry standard—established him as a pioneer in search engine optimization and digital marketing. David has been optimizing websites since 1997 and has continued to stay at the forefront of web technologies and marketing strategies ever since.

David King began his professional career in entertainment industry in the early 1980's as a child actor. You may have seen David, as a small boy, in a multitude of TV shows and commercials on nearly every network television station from 1980-1985. In 1993 David King got involved in the Music Industry helping promote and produce music event throughout Southern California. The vast majority of the events David King was involved with over the years have been Electronic Music Events, Nightclubs and Music Festivals.

David King has produced music festivals, featuring the industry's top talent in House, Techno and Drum and Bass music since the 1990s and has played an important role in bringing electronic music to the masses. In 1997, David King and his former business partner Judy Cook formed XPLURation Entertainment, which was renowned for producing electronic music events, raves, and underground events in Los Angeles, Orange County, and beyond through the 2000's.

David King, and his long time friend, House Music Legend Jesse Saunders, formed HOME Nightclub on Sunset Blvd in Hollywood California in 2020, which became the first nightclub in California to open after the Pandemic. HOME Nightclub showcased some of the biggest names in House Music. Mr. King has played an active role in the electronic music industry for decades and his passion for producing, promoting and supporting the industry has never been stronger.

David King’s expertise in event production, target audience psychology, and digital engagement allows him to deliver strategic insights and marketing plans that drive results at Neverland Music Festival for our entire portfolio of projects including 3rd party client events and artists worldwide.